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Discover Hidden Profits and Cash in Your Business
— Today!
• ABOUT US •
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Steve LeFever
Chairman & Founder |

Tim Riley
CEO |

Carl Forssen
Senior VP |

Rod Bristol
VP, Bus. Dev. |
Profit Mastery is a team of former business owners,
bankers, and finance professionals that can
help you deliver a bigger bottom line
― by
linking our financial management education,
benchmarking and peer performance groups. We
are passionate about delivering practical
financial management tools to improve the
profitability and cash flow of those we
serve.
The Profit Mastery process provides
information, education and motivation to
owners, managers and advisors of independent
business throughout the world.
Our mission: to create and deliver tools and
resources that will guide you to improve
business performance in a constantly
changing economy
― and to assist you in overcoming
what is consistently the greatest knowledge
gap for business owners: finance.
View a partial list of
Profit Mastery clients.
Profit Mastery delivers ―
via direct and licensed affiliations
― unique
and powerful financial and management
training programs, products, and services to
business owners, managers and their advisors
to contribute to their overall success.
We knew in 1984 that making a living making
finance fun caused many of our friends to
call us crazy. However, around
the world our clients ―
small business owners, franchisees and
franchisors, trade association directors,
accountants and bankers
― think of
us quite differently. They know that we
provide the kind of financial education and
measurement tools that improve the chances
of business and personal success.
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For business owners, we make reviewing
monthly financial statements something to
look forward to, rather than something to
avoid.
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We bring people to a place where cash flow
planning and profit projections become the
rule rather than the exception.
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We help people strengthen the foundation of
their business and weave a certain "numbers
know-how" into the fabric of its management.
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We help bankers and their business customers
work in partnership rather than on different
planes.
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And we inject a little fun along the way.
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