Profit Mastery Keynote Speakers

Do you want to delight your audience? Do you want proven take-home value? Profit Mastery speakers are consistently top-rated!

Picture M*A*S*H's Hawkeye Pierce as a financial consultant instead of a surgeon and you'll have some idea why laughter rang through the walls for an hour and a half outside a Tuesday workshop on pharmacy cash flow.
— National Community Pharmacists Association (NCPA), Washington, DC

Profit Mastery Keynote Speakers are always the top-rated speakers at any convention we attend because of the overwhelmingly positive response to our plain-English, practical approach to giving business owners the tools to succeed.

With our sights on delivering a unique blend of motivation, information and humor, Profit Mastery Keynote Speakers bring "numbers know-how" to life. We'll kick-off your convention with the right tone and create the curiosity and energy you're looking for.

We will take care to understand your business and your goals and we are always happy to tailor our keynote presentations to tie directly to your convention theme or industry environment.


Steve LeFever, MBA, CFE, Chairman and Founder (click here for Steve's Keynote brochure .pdf) Steve LeFever, part comedian, part financial manager, former commercial banker, current entrepreneur ― and 100% world-class presenter. Steve drives home his message with a no-nonsense, laugh-out-loud approach that makes him the top-rated presenter at virtually every conference he attends.

Driving financial discipline and initiating change in diverse types of organizations (distribution networks, trade associations or franchise groups to name a few) can be a big challenge ― and in this area, Steve LeFever can do it like no one else. The thousands who hear him speak every year applaud his distinct "tell it like it is" perspective on independent business, financial management, and commercial banking. But it's his interaction and connection with his audiences that brings his message home.

Whether your goal is to hit a 'home run' with a keynote convention presentation, to introduce BRS' trademarked Fiscal Physical® process to your network or inspire your corporate staff to build stronger relationships with your members or customers ― Steve will do the job.


Rod Bristol, CFE, Executive Vice President (click here for Rod's Keynote brochure .pdf)

Rod Bristol was part of the development team that created BRS' Profit Mastery University financial education curriculum, including editing the Facilitator's Guide and Participant's Guides and creating the teaching materials and methods for Facilitator Certification for utilization of the video-based curriculum in a classroom setting.

Rod is responsible for client development and the national expansion of the Profit Mastery University program and for Facilitator Certification training, both nationally and internationally. He has taught over 200 Certified Facilitators in 30 states and is actively involved in the expansion of the Profit Mastery University program to Small Business Development Centers and other business networks throughout the country. Rod has a BA from the University of Washington, studies towards a Masters in Christian Ministry and has participated in and taught numerous professional development programs in his 30-year business career.

Prior to joining BRS, from 1984 to 2007, Rod owned Sudden Printing, the largest independent quick printing company in the state of Washington. At the peak of Sudden Printing's expansion the company employed a staff of over 60, had sales of $5 million and served the greater Puget Sound area with offset printing and digital imaging services. Rod was very active in the National Association of Quick Printers for over 20 years and served in virtually every area of NAQP. He was awarded the Honorary Lifetime Member award in 2007.


Lisa Hafetz is a Certified Franchise Executive, was a CPA in the state of Pennsylvania and has a Bachelor’s degree in Accounting from Penn State University.  Lisa is the owner of LMH Advisory Services, a consulting and coaching business, located in Southeast Florida.  Her company works with larger corporations in a consulting capacity and with small business owners as a business coach.  Additionally, Lisa works with Profit Mastery as a Profit Mastery Presenter and a Performance Group Facilitator.

Prior to becoming a business owner, Lisa created a Financial Consulting Department for Granite Transformations.  In that role, Lisa conducted annual benchmarking that included results from all of franchisees in the U.S. and Canada and developed best practices within the network allowing the unit operators to drive improved profitability.

During Lisa’s time with Granite Transformations, Profit Mastery was brought in to provide Financial Education classes to the franchisees, conduct benchmark studies and to implement their financial performance group process. Profit Mastery and Lisa’s one-on-one consultation with the franchisees was often described as “the best service ever provided by the franchisor.”  

I have had so many people tell me how much they enjoyed your presentation style, particularly your sense of humor. (Some were absolutely amazed that they could have a financial address delivered in such an entertaining fashion!) Even now, some six months after the event, I still hear convention delegates singing your praises.
- Paul Waite, CEO, Australian Newsagents' Federation

Your unique style mixes powerful tools with an amazingly effective combination of motivation and humor, and was responsible for getting our franchisees involved.
- Gigi Harding, CEO, Kwik Kopy Printing

I consider one of the best professional development training decisions I made is to bring you out to train my entire staff. I virtually saw light bulbs going on over their heads as they were grasping the different concepts taught in Profit Mastery.
- Casey Jeszenka, Network Director, Pacific Islands SBDC, Mangilao, Guam


Meet Some of Our Clients

  • vistage
  • ifa
  • ncpa
  • pearle-vision

Profit Mastery is a financial performance system that will provide the differentiating point in the market that can catalyze your company’s success. Over the years, we have worked extensively with hundreds of companies, universities, trade associations, banks, pharmacies and franchise networks — large and small — to bring the Profit Mastery resources to thousands of their staff, customers, and prospects. Although originally perceived to be a training program, the real outcomes were actually centered around business performance, business development, and retention. 

Profit Mastery has an international reputation for providing unparalleled financial management and business planning education and resources to owners, managers, advisors, and bankers of independent business. We have developed a unique way of providing education thousands of business owners have described as “the best program they have ever attended” and “they will never look at their businesses they same way again!” We accomplish this by utilizing a unique combination of information, motivation…and humor!